01 · Lead tracking

Lead attribution at the moment it arrives

A lightweight snippet captures form submissions with the campaign, keyword, channel and landing page that produced them: first touch and last touch, stored permanently with the lead record.

Capture

What capture
gives you

Every form submission arrives with its campaign, keyword, channel and landing page attached — first and last touch, kept for good.

Fig 1.2 — Capture · Form tracking

Form tracking

Auto-captures any form on the site. No form rebuilds.

Fig 1.3 — Capture · Full attribution

Full attribution

UTMs, Google click IDs, referrer and landing page, per lead.

Fig 1.4 — Capture · Consent-aware

Consent-aware

Stores nothing on the device until your cookie banner says yes (PECR). Leads are captured either way.

Fig 1.5 — Capture · Calls & chat

Calls & chat

On the roadmap. The data model is already call-ready.

Ready to see which
marketing pays?

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