Everything between the ad click and the closed deal
Capture attributed leads, work them as a team, and prove the results — without stitching four tools together.
Tracking & attribution
One consent-gated script tag. Everything a lead did before converting, attached to the lead.
Automatic form capture
Works with the forms you already have — no rebuilds, no field mapping.
First & last touch
First touch is written once and kept; last touch follows the buyer's most recent campaign click.
Campaign context
UTMs, Google click IDs (gclid/wbraid/gbraid), referrer, landing page — stored per visit and per lead.
Consent-first
Nothing is stored until your cookie banner signals consent. One line to integrate; PECR-friendly by default.
Spam scoring
Honeypot and velocity checks flag junk automatically — flagged leads stay out of your reports.
Call & chat ready
The data model treats calls and chats as first-class lead types, ready for when call tracking ships.
Lead management
A working surface for the whole team, not just a list.
Statuses & values
New → contacted → qualified → quoted → won/lost, with quote and sales values editable inline.
Assignment
Assign one or more teammates to every lead, with profile photos across the app. Members set their own instant email alerts.
Bulk actions
Select, archive, mark as spam, or delete in one pass; restore anything reversible.
Saved views & export
Save any filter combination; export the current view to CSV, permission-gated and audited.
Custom fields
Attach whatever your process needs — budget, source notes, anything.
Client isolation
Every project's data is separated at the database layer with row-level security, proven by tests.
Reporting & analytics
Numbers that reconcile — the dashboard total always matches the Lead Manager.
Customisable dashboard
Drag-and-drop widgets for leads, visits, conversion, quote vs sales value, win rate, funnel, spend and cost-per-lead. Each person keeps their own layout.
Channel & campaign breakdowns
Donut and bar views with your own channel groupings (e.g. 'Paid' = paid search + paid social).
Attribution models
Last non-direct click by default; flip to first touch with one click — history is stored, never recomputed.
Report builder
Nine dimensions, tick-box filters, save as named reports.
Scheduled reports
Email any saved report daily, weekly or monthly to teammates or client inboxes — or send one-off.
Spend & CPL
Import from GA4 and Google Ads, or enter spend manually/CSV — cost-per-lead appears against campaigns.
Team, integrations & trust
Built for agencies from the first migration.
Roles & permissions
System and custom roles with granular permissions; account-scoped access for client users.
Webhooks & Zapier
Signed lead events to any endpoint; connect 1,000+ apps via a Zapier catch hook.
Lead alerts
New-lead emails to opted-in team members within seconds of submission.
Audit trail
Every material change — lead edits, exports, config — is logged with who and when.
UK data residency
Hosted in London; GDPR and PECR were requirements, not retrofits.
Client logo branding
Upload each client's logo and it brands their reports, printed PDFs and report emails. Full white-label is on the roadmap.
Ready to see which
marketing pays?
14-day free trial. No card needed. Set up in minutes.